What is Software Licensing?
Fierce competition, the cloud and virtualization are all driving the need for application producers to adopt new software licensing strategies that better meet their enterprise customers' needs. The right software monetization solution will empower producers to combat software piracy and increase revenues by easily enabling new software monetization, licensing, pricing and packaging models.
Excel Software Introduces LicenseSupport 3.0
Excel Software has announced the release of its LicenseSupport 3.0 license management software. The software is intended to assist customer service staff to manage the licenses of their customers' Windows and Mac applications using both a desktop application and an application programming interface to a Safe Activation server.
GameSim Logs Q1 Licensing Uptick
The company, which caters to the entertainment, modeling and simulation, and geospatial industries, said that it is seeing "a payoff" from years of internal research and development investment as the technology is now being commercialized and licensed to a broader array of customers.
Crytek Keeps Doors Open with Licensing Deal for Video Game Engine
According to sources speaking on condition of anonymity to video game site Kotaku, Crytek has agreed to an agreement that would allow Amazon to license its video game engine, CryEngine 3. The amount of the deal is said to be in the $50-70 million range and would help Crytek resolve its financial struggles. It also helps Amazon move further along in its quest to become a major factor in the video game industry.
IBM Strengthens Software Licensing Terms
Technology and consulting corporation IBM recently made some quiet adjustments to the licensing terms of Passport Advantage, the company's software license acquisition and management program. The language IBM uses in its standard license agreements is notoriously obfuscated; a perfect example being the fact that the company refers to these changes as "enhancements" despite not being in licensees' best interests.
Appistry Releases GenomePilot Software
Genomic research software and cloud services provider Appistry recently announced that it has both launched its new software application, GenomePilot, and will soon end a contract it holds with the Broad Institute.
BYOD Security Alert: Enterprises Playing Russian Roulette with Mobile Apps
As businesses roll-out their BYOD strategies, most CIOs and CEOs have no idea that many of the mobile apps allowed to touch corporate systems and data engage in risky behaviors that could compromise data security and policy. This danger was underscored recently when a free app - Flashlight, which activated the phone's flash function to use it as a flashlight, secretly recorded personal user information such as location of phone, details of the owner, etc., and sent it on to advertisers.
Microsoft Licensing Almost Got Better-But Not Quite
When Microsoft missed the boat on mobile devices and the cloud, it looked as though the company's days as an industry titan were coming to a close. But the company has made a remarkable adjustment in course, offering up a competitive cloud offering in Azure, and pivoting from its old desktop-based business model to one of cloud services. It has even shaken up its Windows empire in a big way, and recently the company announced that its much-touted forthcoming OS, Windows 10, would be a free upgrade for every current Windows user (which means most computer users).
Entitlement and Compliance Management: Talking Successful Software is a software licensing and entitlement management best practices resource for software vendors and intelligent device manufacturers looking for innovative ways to increase revenues while decreasing operations costs and complexities.
The Third Industrial Revolution: Intelligent Devices, Software, and the Internet of Things
Based on this report, it is clear that device manufacturers are emerging from a period of significant challenge â€“ characterized by low margins, stiff competition and brittle manufacturing supply chains. Increasingly they are retooling their offerings to make them intelligent and Internet-connected, opening up new ways of creating value for their customers...
Virtualization, License Compliance and the Application Producer/Enterprise Relationship
The relationship between software vendors and intelligent device manufacturers ("application producers") and their customers ("enterprises") has been a complicated one. On the one hand, application producers develop mission-critical applications critical to every facet of an enterprise's operations. Without software, the remarkable efficiency and cost reductions organizations have been able to achieve in recent decades simply wouldnâ€™t be possible.
This white paper examines the pricing and licensing strategies that application producers have put into place and are planning, and the impact that this will have on the often--fraught application producer/enterprise relationship.