What is Software Licensing?
Fierce competition, the cloud and virtualization are all driving the need for application producers to adopt new software licensing strategies that better meet their enterprise customers' needs. The right software monetization solution will empower producers to combat software piracy and increase revenues by easily enabling new software monetization, licensing, pricing and packaging models.
Will License Upgrade Models Soon Be a Thing of the Past?
If your business has ever purchased the rights to use a particular software program, you're likely familiar with the license upgrade model. This is when a software distributor offers licensees the newest version of a product at a significantly reduced price, provided that users already own a full license for a qualifying, earlier version of the same product. For years, this software licensing model has worked, but that might be changing soon.
Microsoft Moves to Per-user Windows Software Licensing for Virtualized Access
A recent tech news report says Microsoft has entered a new phase of operations by licensing Windows on a per-user basis to businesses. The change in pricing model is not expected to make a huge impact on the market, but it is the first time the computing giant has dabbled in a sort of subscription service for its flagship platform.
Shelfware Got Your Software Licensing Down?
In a world where the cloud is gaining more attention, how should the enterprise make better use of its software investments and future spending? In many an organization, spending on enterprise software is feeling the squeeze and shelfware is running rampant. Will this change the future of software licensing?
Flexera Highlights Need for Software Licensing
Software licensing can be a complicated issue. One of the biggest challenges is not making compliance part of a regular routine in an asset management program. Part of this can include establishing a clear and concise software policy, which should help employees understand the value of software and learn the difference between legal and illegal use, as well as pledge their commitment to the proper use of software.
Deutsche Post DHL Lawyer Advocates for Basic-language Software Licenses
Deutsche Post DHL, the global shipping company synonymous with the red and yellow box vans and shipping containers, has a global base of approximately 480,000 employees. This means that it can afford to throw its weight around a bit. However, in the world of licensing, company executives still say they want to keep things simple and shy away from convoluted legal jargon.
Software Can Drive Incremental Revenue for Hardware Makers
As anyone who owns a smartphone knows, the value of a device now comes just as much from the software running the device as the device itself. While the Nokia Lumia may have a killer camera and good hardware, for instance, it does not have the success of a Samsung Galaxy or an Apple iPhone because its app ecosystem as a Windows Phone is far more limited.
Entitlement and Compliance Management: Talking Successful Software is a software licensing and entitlement management best practices resource for software vendors and intelligent device manufacturers looking for innovative ways to increase revenues while decreasing operations costs and complexities.
Virtualization, License Compliance and the Application Producer/Enterprise Relationship
The relationship between software vendors and intelligent device manufacturers ("application producers") and their customers ("enterprises") has been a complicated one. On the one hand, application producers develop mission-critical applications critical to every facet of an enterprise's operations. Without software, the remarkable efficiency and cost reductions organizations have been able to achieve in recent decades simply wouldnâ€™t be possible.
This white paper examines the pricing and licensing strategies that application producers have put into place and are planning, and the impact that this will have on the often--fraught application producer/enterprise relationship.