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Flexera Software Launches Software Licensing Channel on TMCnet

March 02, 2011

(Norwalk, CT – March 1, 2011) Technology Marketing Corporation (TMC) today announced that the Software Licensing channel, sponsored by Flexera Software, has been launched as the newest addition to the softwarelicensingreport channel program. Flexera Software is the leading provider of strategic Application Usage Management solutions for application producers and their customers.

The Software Licensing channel promotes Flexera Software’s software licensing and embedded licensing solutions, including its Licensing, Device Lifecyle and Entitlement Management solutions. Designed to be a “one-stop” for all software licensing news, the Software Licensing channel also features breaking news about new software licensing technologies and services; trends and market growth; feature articles; product reviews; white papers; case studies; videos; blogs; podcasts and more.

To visit the Software Licensing channel, click here.

softwarelicensingreport’s channels are micro-targeted information portals where senior level IT, corporate/business management and developer professionals can find topic-specific news, articles, feature stories and product reviews. softwarelicensingreport has over 100 channels covering important topics in the IP communications, VoIP, IP telephony, CRM, call center and information technology industries.

“Flexera Software is pleased to join forces with TMC, a leader of communications and technology media,” commented Randy Littleson, Senior Vice President of Marketing at Flexera Software. “Taking advantage of softwarelicensingreport’s credibility and expertise in driving traffic to relevant content and industry news; producers of applications and devices now have a single place to look for up-to-the-minute and relevant software licensing news.”

The producer and consumer communities have moved beyond just tactical tools for application administration to now seek strategic solutions for application usage management. Flexera Software’s solutions help application producers and their customers strategically manage application usage to achieve continuous compliance, optimized usage and maximized value.

“softwarelicensingreport welcomes Flexera Software’s Software Licensing channel into our program,” stated Dave Rodriguez, President of TMC. “Flexera Software is a well-respected company that shares our vision in the advancement of new technologies. Our channel program is a community-building vehicle assisting our partners in building their brand, while contributing to the vast array of valuable content which drives traffic to softwarelicensingreport, the most-visited communications and technology website in the world.”

About Flexera Software
Flexera Software is the leading provider of strategic solutions for Application Usage Management; solutions delivering continuous compliance, optimized usage and maximized value to application producers and their customers. Flexera Software is trusted by more than 80,000 customers that depend on our comprehensive solutions- from installation and licensing, entitlement and compliance management to application readiness and enterprise license optimization - to strategically manage application usage and achieve breakthrough results realized only through the systems-level approach we provide. Flexera Software is a privately-held company and an investment of private equity firm Thoma Bravo, LLC. For more information, please go to:

About TMC

Technology Marketing Corporation (TMC) is a global, integrated media company helping clients build communities in print, in person and online. TMC publishes Customer Interaction Solutions, INTERNET TELEPHONY, Unified Communications, and NGN magazines. softwarelicensingreport, TMC's website, is the leading source of news and articles for the communications and technology industries. softwarelicensingreport is read by two million unique visitors each month on average worldwide, according to Webtrends. softwarelicensingreport has ranked within the top 3,500 in Quantcast's (News - Alert) Top U.S. sites, placing softwarelicensingreport in the nation’s top .03 percent most visited Web sites. In addition, TMC produces ITEXPO; Social CRM Expo4GWE Conference and M2M Evolution (in conjunction with Crossfire Media); Digium|Asterisk World (in conjunction with Digium (News - Alert)); and Smart Grid Summit (in conjunction with Intelligent Communication Partners). TMC serves other communications market segments with the Cloud Communications Summit (in conjunction with Light and Electric); CVx ChannelVision Expo (in conjunction with Beka Publishing); and MSPWorld™ (in conjunction with the MSP Alliance (News - Alert)).

TMC also serves technology professionals with industry-specific Web sites: InfoTech Spotlight, 4GWE, M2M,, Smart Products Ecosystem,,, Satellite Spotlight,,, Business Video,, and For more information about TMC, visit

TMC Contact:
Patrick Barnard
Group Managing Editor, softwarelicensingreport
Tel: 203-852-6800 ext. 216
Fax: 203-853-2845

Flexera Software Contact:
Eastwick Communications
(650) 480-4054


Edited by Patrick Barnard

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